Global new car registrations managed to maintain a growth trajectory again last year. While the triad markets of NAFTA, Japan and Western Europe are stagnating and characterized by intensive displacement competition, the rapid momentum in new registrations continued in the BRIC States (Brazil, Russia, India and China) with double-digit growth rates.

Will the gold rush fever continue in the future or are the first signs of fatigue becoming visible?
You will find answers to these and other interesting questions at our

International EuroCar Seminar
on the 23rd and 24th of April 2008
in Dresden at the Hilton Hotel an der Frauenkirche.

Following the emphasis on “Development of production and demand in the BRIC States”, on the first day the R. L. Polk team of experts will present you our current analyses and forecasts for the most important international markets.

The topic “Japan’s underrated strength” should be of great interest to all participants. For this topic, we are pleased to introduce the renowned expert on Japan, Prof. Dr. Helmut Becker, Professor of Economic Policy at the Sophia University Tokyo, an extremely competent guest speaker on the Japanese automotive branch and the economy in the Far East.

On the second day, in addition to forecasts on “European light vehicle production”, there will be a focus on current special themes concerning the international car industry with the following emphasis:

• What are the future strategies of manufacturers in the Low-Cost-Car segment?
• Which customer retention strategies drive customer loyalty throughout the ownership cycle?
• Does congestion charging in London and Stockholm change buyer behaviour?
• What were the effects of a CO2 tax on car demand in the Netherlands?

In addition to lectures, we offer plenty of opportunity during the breaks and especially during the evening event for discussions with other colleagues from the automotive arena.

You may also be assured of enjoying the fine location of the Hilton Hotel right in the heart of the historic old town of Dresden.

For registration, hotel reservation and for further information about the program and its location please use the link below:

https://polk.meetingmasters.de