Data Warehouse

All of your relevant data is processed through an “Enterprise Information Factory” to ensure it is cleansed and consistent.This database is then available to generate the programmes you need to ensure customer interaction is current and relevant.

The Polk CRM platform, PolkConnect permits secure access to your data to do the following:

• Querying – interrogate any piece of data
• Extracting – generate relevant and consistent contact programmes
• Data Mining – discover the wealth of information in your data